“ It’s true we face global challenges related to health. Modern healthcare is definitely at a crossroads.
Whereas unknown diseases heavily impact our society, a new era in medicine has started in which revolutionary technologies bring permanent cure. Questions on affordability of the healthcare system arise.
Yet, I’m convinced the future belongs to those who invest in sustainable solutions. We have to open up to new ways of working and rethink our current health policy. We have to embrace creative communications to emphasize the value science brings for society. We have to build trust between all healthcare stakeholders.
Only by doing so, we can create a positive breeze in health related issues, leading to a new health paradigm, a shift from sick care to health care. ”